No Artificial Coke

Artist Statement: “This work derives from the series ‘No Artificial Colours’ where the familiar sight of the everyday object is transformed into something that you don’t see every day. The traditional Coke contour bottle is a powerful icon of popular culture. Even when stripped of the brand label and red colour; the shape, form, and texture of the bottle is universally recognizable. Associated with feelings of happiness, fun, and joy, the brand has been able to integrate itself in the happiest moments of its customers’ lives. Reflecting on the subject of brand association, and inspired by the form of the famous bottle, this image features five sculptures created from a mold using a water-like substance, encapsulating real “Coke Red” roses. Even though the traditional commercial and artificial elements of the brand and product are silenced and even contradicted with the inclusion of natural roses, the sculptural forms are still identifiable as Coca Cola bottles. It’s a sensory experience which forms a timeless memory for global consumers — the memory of a brand goes far beyond its taste.”

Crystal Archive paper face mounted with silicon based liquid onto 10mm thick glass and a brushed aluminium backing; along with aluminium frame list for hanging.

Sizes: 70x50cm, 100x70cm, and 142x100cm.

Limited edition of 5.

Signed by the artist and accompanied with a numbered certificate of authenticity.

Price upon request. For more information see contact.

Artist Statement: ” From the series “No Artificial Colours” where the familiar sight of everyday object is transformed to something that you don’t see everyday. The re-contextualisation of the subject presents a new connection for the audience to discover. The title “No Artificial Colours” refers to the common use of artificial substances in products for human consumption, as well as genetically modified food. The suggestive images invite the viewer to further explore and imagine, without condemning the matter.”

 

No Artificial Coke close up 3 No Artificial Coke close up 2 No Artificial Coke close up